The Ultimate "How To" Guide for Marketing Your Calligraphy Services
START BEING STRATEGIC ABOUT YOUR CALLIGRAPHY BIZ!
I've created the Ultimate "How to" Guide for Marketing Your Calligraphy Services for the calligrapher who may feel that he/she's work is NOT getting in front of enough potential clients. In this manual I give you multiple ACTIONABLE steps you can take to ensure your work is getting seen inside your market.
I've tried SO many methods to make sure people knew that my little business existed and a few things have really turned out to be successful for me. I want to share these things with you so that you can save time!
When I started there seemed to be only a handful of calligraphers that I could see... NOW in 2021 it feels much, much more saturated. I admit that it is, and it is not. There is still room for you and depending on what market you are in you might be able to SMASH it with these tips.
HOW CAN THE ULTIMATE HOW TO GUIDE FOR MARKETING YOUR CALLIGRAPHY SERVICES HELP YOU?
Finally confirm a hard list of services that you are going to formally offer
Nurture/appreciate the connections/business relationships you already have as well as establish new ones...
Populate a "calligraphy marketing calendar" and identify opportunities to sell seasonally
Decide which services you will work on in the background to be offered at a later time
Establish a brand identity & develop an elevator pitch about your calligraphy biz
Stop avoiding SEO and add strategic, high traffic keywords everywhere so you can actually see a bump in viewership
I get inquiries from potential clients in small towns ALL of the time and I'm like wow I just KNOW there is a calligrapher in that city that you should know about! That's part of the reason I penned this manual. I want you to take advantage of your market and make sure everyone in your niche knows about you, or has a great chance to come across your brand.
• Blank Calligrapher Marketing calendar for you to fill out based on your OWN priorities for the year
• 10-page guide to US/Canadian Calligraphy Guilds and Societies
• 2-page pdf regarding ideas for content generation
• Style sheet / Style guide example indicating things you should consider when clarifying your brand/look
I'm offering this resource on my Calligraphy by CT Etsy shop because it makes the process of purchasing and downloading your guide so much easier!
All you need to do is click the 'buy button' through this link and purchase your copy...
And Etsy will automatically send your ULTIMATE HOW TO GUIDE TO MARKET YOUR CALLIGRAPHY SERVICES
…STRAIGHT TO YOUR EMAIL INBOX!
In a matter of minutes!
I wish you so much luck with your calligraphy biz and I can't wait to see you achieve ALL your service goals in the coming months!